Venue:
Digiclare Digital Hub - Ennis , Quin Road Business Park , Quin Road , Ennis , V95 VW74
Category:
Management Development
This six-session Sales and Marketing Development course is designed to equip participants with the practical skills and strategic insight needed to grow a successful business. Beginning with an introduction to the core principles of marketing and sales, the course builds a clear understanding of how both functions work together to drive revenue and customer engagement.
Sales & Marketing Development
6 Week Programme
Participants will then learn how to develop a focused marketing strategy, identifying target audiences, refining their value proposition, and selecting the most effective channels. The programme explores lead generation techniques and the customer journey, helping learners attract, nurture, and convert prospects into loyal customers.
A dedicated session on costing and pricing ensures participants can confidently price their products or services for profitability and competitiveness. Sales skills and conversion techniques are also covered in depth, focusing on communication, relationship building, and closing strategies.
The final session addresses performance measurement and business growth, enabling participants to track results, evaluate success, and scale effectively. By the end of the course, learners will have a clear, actionable plan to strengthen their sales and marketing approach and achieve sustainable business growth.
Venue: Digiclare Digital Hub - Ennis , Quin Road Business Park , Quin Road , Ennis , V95 VW74
Dates: Thursdays 14th, 21st & 28th May, 4th, 11th & 18th June 2026
Times: 10.00am-1.00pm
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