Search Engine Optimisation

If you can’t tell me that people search for a certain keyword phrase related to your product or service and how many annually/monthly searches for that phrase (service or product) related to your business how can you get found? Know how to get and use this information for your SEO strategy.

This half day programme will demonstrate how to avail of engine optimisation (SEO) to help drive customers to a business website by demonstrating how to use free listing techniques as well as pay-per-click listings.

• Course Overview
• Introduction to Search Engines
• Planning and Preparation
• Implementation
• Promotion
• Online tools to help