Being the face of your Brand Online

This training helps participants build a confident and authentic online presence. They will learn how to represent their business effectively, create engaging content, communicate with their audience, and use personal branding to build trust and strengthen customer relationships.

Course Content

• Understanding personal branding and its importance for business growth
• Building confidence when representing your business online
• Creating authentic content that reflects your values and expertise
• Developing your personal story and brand voice
• Engaging effectively with your audience across digital platforms
• Maintaining a consistent and professional online presence
• Managing your online reputation and building trust with customers

Learning Outcomes

Participants will:

• Have a clear understanding of how personal branding can increase the visibility and credibility of their business
• Know how to confidently represent themselves and their business online
• Know how to create authentic content that connects with their target audience
• Understand how to communicate their story, values, and expertise effectively
• Have clear guidelines for maintaining a consistent professional presence and protecting their online reputation.

Please Note: 

• This training is for businesses currently trading or planning on trading in Waterford City or County. If you are based outside of Waterford please contact the relevant LEO to access a similar service. A full listing of LEO offices are available by following this link - Find Your Local Enterprise Office
• By booking this course you agree to share your booking details with the trainer.
• The Zoom link for this online programme will be emailed in advance.
• Participants are required to have access to a laptop for this interactive workshop. 

Delivery Method

This workshop will be delivered via Zoom. Click the link below to see how to use Zoom.

Click here in order to find out how to use Zoom

Training Partner:

Ken McHugh is Creative Director of Lefthand Productions and has 20 years experience in the entertainment industry working with the likes of Jon Bon Jovi, Woody Allen, Bressie, RTE and TV3, as well as advertising campaigns for Birds eye, Yoplait and Mitsubishi. Lefthand Productions specialise in creating content for brands and training them how to create their own.

Two factor authorisation is required when booking; please ensure you have this set up with your bank. If you experience any difficulties regarding payment, please contact the LEO office at 051 849905 for assistance.