How to market your business locally around your town or county using digital marketing

Would you like to increase sales to people who are looking for products or services within your county? In this course you will learn a range of digital marketing tactics that will help you to market your business to people: -

a)      Who live in your location and would be interested in the product or service you offer e.g., a local taxi, solicitor, accountant, yoga classes, vet, pharmacy.

b)     Who live anywhere but are looking for a product or service in your locality e.g., restaurant, hotel, estate agent. 

 In this course – delivered live online - we will cover a range of digital marketing tactics to help you achieve this.

This programme is not for digital marketing trainers/consultants or website designers

This course will be delivered by Evan Mangan of The Marketing Crowd

What we will cover 

Free Google Search Tactics

1. How to get your Google Business Profile found in Google’s 3 local map results
2. What you need to do to get your website found on page 1 of organic results for local searches:
3. How to get found for local image search results:
4. Get listed on directory sites that appear on page 1

Paid Advertising Tactics

1. How to use Facebook & Instagram ads to target people who live within a few miles of your town or within your county

Free Social Media Tactics

1. Consider hashtags, Geotags, Profile names, local Facebook groups 

What do you need?

A laptop/pc/Mac/tablet to take part in the course. You will need to be able to hear sound either through speakers or headphones but you do not need a webcam.  Please note that the larger the screen you use the better the experience will be.