Your 2022 Marketing and P.R. Plan

Venue:
Online Virtual Classroom
 
Date:
25/01/2022
 
Note:
Tuesday 25th January
 
Time:
10am - 12.30pm
 
Category:
Business Training
 

An information Webinar to help you create your own Business Marketing and P.R. Strategy for the New Year. For businesses based in Limerick only.

€10
 
 

Webinar outline:

  • Setting SMART Marketing Goals for 2022
  • Market analysis and review - SWOT / PESTLE
  • Value proposition review
  • Customer analysis
  • Competitor analysis
  • 7 P’s of marketing - Product; price; place; promotion; people; process; physical evidence
  • Branding
  • Promotional techniques for 2022
  • Developing a PR strategy for 2022
  • Implementation - Sales targets and marketing expenditure; KPI’s; staffing and timeframe.
  • Q & A and discussion

 

Templates included:

  • Marketing strategy template
  • Promotional strategy template
  • PR plan template