270181 Search Engine Optimisation (SEO) for Beginners

Kilkenny Education Center, Seville Lodge, Callan Road, Kilkenny
One day course on Wednesday 22nd November
9.30am - 4.30pm
I.T. Training

Do you want to better the performance of your existing website on search engines? This course will teach you all about SEO and search engine ranking guidelines. You will also learn about user behaviour and converting visitors into customers

This event is no longer available

This workshop will take participants through the key steps involved to creating a user friendly website and optimising it for search as well as looking at content marketing and how they can use it in their business.

The modules include

  • Planning - identifying USP's, navigation, structure, content, images, etc.
  • Getting found in search engines  - researching keywords, optimising page content, metadata, links, technical issues, etc.
  • Tracking
  • Monitoring placement