How to make Reels for Instagram using Instagram’s “Edits” app

One of the best ways to market your business on Instagram is by creating Reels. Instagram’s algorithm places more importance on Reels (short videos typically set to music). When you create a Reel, you get more reach and engagement. Knowing how to make Reels is one of the most important skills when marketing your business on Instagram and in this course, you will learn what you need to know, and it will also show you how to use the new, far more powerful, “Edits” app from Instagram to create your Reels.

Who is this suitable for:

• Business owners or marketing staff who want to start making Reels to market their products/services.
• Anyone tasked with creating interesting content to share on Social Media.
• This programme is not for digital marketing trainers/consultants, website designers or those in the video industry.

What we will cover:

• What are Instagram Reels?
• Why businesses get more reach and engagement with Reels
• Lots of examples of how Irish businesses are using Reels
• How to create Reels using the free Edits app from Instagram – this is a powerful video editing app that allows you to create even better Reels
• Demo 1 How to create a Reel that involves just video clips, music and text
• Demo 2: How to create a Reel by adding a voiceover
• Demo 3: How to create a Reel by speaking to the camera
• Some video making equipment you should consider

Note:This course is constantly being updated and participants will be shown the very latest tools and tactics.

Course Methodology:

This is a 3-hour LIVE online course which you can attend from your home or office using a PC / MAC / Smartphone or tablet (you will need to be able to hear sound either through speakers or headphones but you do not need a webcam). Please note that the larger the screen you use the better the experience will be.

This course will be delivered by Evan Mangan of The Marketing Crowd.