Using AI in your Business - 03/04/2024 

The aim of this workshop is to enable participants to utilise the functions of Chat GPT to maximise their business strategy.  Participants will be guided to:

• Understand the capabilities and limitations of ChatGPT for SME strategy
• Identify suitable use cases for ChatGPT in strategy development processes
• Develop strategies for integrating ChatGPT effectively into existing frameworks
• Apply ethical considerations and responsible practices when using ChatGPT
• Enhance interactions with ChatGPT and optimize the reliability of outputs
• Identify and mitigate bias in ChatGPT's responses
• Evaluate the reliability of information generated by ChatGPT
• Establish a feedback loop for continuous improvement
• Learn from case studies and practical exercises for practical implementation

Key outcomes/goals for participants

Within a highly collaborative and interactive workshop, you will be equipped to understand and use Chat GPT through the following topics:

1.  Introduction to ChatGPT and its capabilities 

• Overview of ChatGPT as a language model and its potential applications
• Explanation of how ChatGPT generates responses and understands input

2.  Benefits of using ChatGPT for SME strategy 

• Exploring the advantages of using ChatGPT for strategic decision-making
• Discussing how ChatGPT can assist with idea generation, problem-solving, and market analysis

3.  Understanding the limitations of ChatGPT

• Highlighting the limitations of ChatGPT, such as biases and lack of contextual understanding
• Educating participants about potential risks and challenges when relying solely on ChatGPT

4.  Effective integration of ChatGPT into strategy processes

• Identifying suitable use cases for ChatGPT in SME strategy development
• Discussing best practices for incorporating ChatGPT into existing strategy frameworks

5.  Developing ethical and responsible AI strategies

• Addressing ethical considerations when utilizing ChatGPT in decision-making
• Encouraging responsible usage and mitigating potential negative impacts

6.  Optimising interactions with ChatGPT

• Providing tips and techniques to enhance interactions with ChatGPT
• Demonstrating strategies for obtaining more accurate and useful responses

7.  Identifying and mitigating bias in ChatGPT

• Exploring the issue of bias in AI systems and its implications for strategy
• Offering methods to identify and address bias when working with ChatGPT

8.  Evaluating the reliability of ChatGPT outputs

• How to critically evaluate and verify information generated by ChatGPT
• Introducing techniques for fact-checking and cross[1]referencing information obtained

9.  Creating a feedback loop for continuous improvement 

• Emphasising the importance of providing feedback to improve ChatGPT's performance
• Discussing how SMEs can contribute to the development and refinement of ChatGPT

10.  Case studies and practical exercises

• Engaging participants in hands-on exercises to apply ChatGPT to real-world strategy scenarios
• Analysing case studies of successful and unsuccessful ChatGPT implementations in SMEs

Trainer:

Carla Kerr
The Entrepreneurs Academy