Instagram Advanced (2 Part Workshop) – 13^th June & 21^st June 2023

Most businesses are now starting to have a presence on Instagram but are they using this social media platform effectively, or do they know how?

Instagram is currently the most popular social media platform for business marketing, but it has changed so much recently, with a heavy shift towards video and moving content. Instagram for business provides free advertising essentially, resulting in an increase in customer engagement and expanded reach.

Being active with Instagram also builds brand trust and loyalty among followers. Instagram is all about visual storytelling, and eye-catching video content is what customers are engaging with the most. The way we sell our products and services on this platform has changed because of this.

Course Content:

Learn how the Instagram platform has changed over the past year and how to adapt your content around these changes, becoming more effective and engaging.

• We'll take you through step by step how to use Instagram Stories, Live and Reels.
• How Insights and analytics can improve your Instagram strategy.
• Help you understand the Instagram algorithm and tips on increasing engagement.
• Hashtag strategy including how to use hashtags effectively
• How to improve the quality of the content your filming using a smartphone
• Case studies on: Business content that's working on the platform
• How to setup a shop on Instagram to sell your products
• Tips on refining your Instagram identity and style
• Demos how to create eye catching photo, video and Gif content
• How to schedule content
• Review of participants current page on the platform
• With a special focus on Instagram Reels

Optional:

As part of this two-part workshop, you can opt-in for additional 1-1 training with Ken McHugh (up to 3 hours available). Requests can be made during the workshop.

Delivery Methodology

This workshop will be held remotely online via Zoom. This session will be highly engaging and relevant through interactive learning, individual approach, use of audio-visual materials. 

A Zoom link will be sent to all registered participants the day before the workshop.

About your Facilitator

This workshop is being facilitated by Lefthand Productions. 

Book Your Place & Get Your Business Started...

The Course Fee is €40 per person and is payable prior to course commencement.

To Book & Pay for your place now, simply follow the 'Book Now' link at the top of this page. If you need any assistance, please contact (01) 204 7083 or leo@dlrcoco.ie