8 Week 'Online Marketing/Social Media' (Dún Laoghaire): Starts 22nd Sept 2016

Venue:
Harbour View Business Centre, Dun Laoghaire, Co. Dublin
 
Date:
30/09/2016
 
Time:
6.30-9.30pm
 
Category:
Business Training
 

Want to develop an Online Marketing and Social Media Strategy? Book a place on our 8 Week course. Starts Thursday, 22nd September 2016. Harbour View Business Centre, Dún Laoghaire, Co. Dublin

This event is no longer available
 

Build an Online Marketing & Social Media Strategy for your Business.

Are you looking to grow your business' online presence but are unsure of how best to do it?

Local Enterprise Office Dún Laoghaire-Rathdown has developed an 8 week evening programme for you and your business. Under the guidance of specialist experienced online marketing practitioners and trainers, you will learn how to devise and execute a customised and integrated web marketing strategy for your business.

All course content has been carefully chosen to support any new or established product or service-led business.
Class sizes are limited to 15 people to ensure maximize learning outcomes for participants. If you are unable to attend one or more of the 8 sessions, let us know and we can arrange for those course notes to be emailed to you.

This course runs from 6.30-9.30pm on 8x consecutive Thursday evenings (22nd Sept - 10th Nov 2016)
The venue is Harbour View Business Centre, Dún Laoghaire, Co. Dublin.


Session 1

Thursday, 22nd September

Introduction: Overview of Social Media & Internet Marketing

Overview of how the web works, Google searches, Website Design and basics of SEO

Session 2

Thursday, 29th September

Effective Search Engine Optmisation

Session 3

Thursday, 6th October

Google Online Advertising

Group exercise to run an advertising campaign for a sample company

Session 4

Thursday, 13th October

Essential Social Media Tools - Part 1:

Facebook & Twitter:
Account Creation, Development & Integration

Session 5

Thursday, 20th October

Essential Social Media Tools - Part 2:

LinkedIn & Blogging:
Account Creation, Development & Integration

Session 6

Thursday, 27th October

Email Marketing

Set up a sample e-mail marketing campaign using a tool such as MailChimp

Session 7

Thursday, 3rd November

Google Analytics & Mobile Marketing

How to measure the success of your campaigns across all channels. Developing a mobile marketing strategy

Session 8

Thursday, 10th November

Building Digital Marketing Strategy Session

Group presentations where each person will present their strategy for their online business to be reviewed by team members

* Please note that changes to the running order of these sessions may be made.

This course is being run by Razorcoast

'Online Marketing & Social Media' Course - How it is Delivered

This course features group work, individual tasks, presentations, Q&A and exercises. The priority is to equip participants with knowledge and skills which they can implement in their businesses.

Book Your Place & Get Your Business Started...

The Course Fee is €150 per person and is payable prior to course commencement.
To Book & Pay for your place now, simply follow the 'Book Now' link at the top of this page.
If you need any assistance, please contact (01) 204 7083 or bookings@leo.dlrcoco.ie