This course is designed for businesses that have a working knowledge of LinkedIn and would like to learn a few efficient strategies and practices for building network and connecting with ideal target audience. The following topics will be covered:

• How to optimise your profile
• How to setup and use your company page on LinkedIn
• How to choose and use LinkedIn groups to expand your network
• How to do efficient and effective email marketing through LinkedIn
• How to become an authority figure through LinkedIn
• How to stay “top of mind” with your ideal audience
• How to manage your time on LinkedIn efficiently
• How to prepare a LinkedIn marketing plan that works

Please bring a laptop with you to this course.