Marketing Planning for Business Owners 5th March

Time: 9:30am - 12:30pm

Venue: Online

Cost: FREE

Course Overview:

Ideal for: Small Business Owners, Start-up founders, Sales & Marketing Managers, Business Development Managers for Small & Medium-sized Businesses. This course is designed for anyone who has taken on the role marketing and needs a working understanding of the processes and expectations of the marketing function.

Developing an effective marketing strategy is now pretty much essential in business. However, if you are not a marketing professional, or have no experience, where do you start? This intensive half-day course will offer proven techniques to help you throughout the marketing process. We will show how to plan, analyse, find the right platform and deliver the right message to your target audience.

Course Content:

• Defining your Target Audience
• Marketing Mix
• Creating a Marketing Plan/Strategy
• Marketing Communications
• Using social media
• Marketing Metrics

Expected Takeaways:

Attendees will leave with a much greater understanding of the process, and will gain a greater knowledge of the principles of effective marketing, whether promoting yourself or your organisation.