This breakfast workshop will focus on digital media, a critical topic for the food community. DigitalFood.ie, leading digital marketing experts, are partnering with DFC to provide a team of digital experts to support this event. Among the clients DigitalFood.ie work with are Roz Purcell, Natural Born Feeder and Roisin Hogan, Hiro by Roisin

Participants will also hear from Steve Cardwell on a live link from Barcelona. In the past, Steve has worked on many high visibility campaigns with a strong digital focus, and often to tight deadlines or with small budgets. Most recently Steve was part of the team that launched a commercial division within Jamie Oliver’s food empire.

The event will take place in The Gresham Hotel in the O’Connell Room.
The format will involve participants attending 3 X 20 minute mini masterclasses on specific digital media topics (see below). This will be followed by a guest presentation via Skype

This event is being led by LEO Dublin City

Workshop Content

• 07.30 – 07.55 Tea/coffee with pastries and networking opportunity
• 07.55 – 08.00 Welcome from LEO Dublin City Mary Mac Sweeney, Deputy head of Enterprise
• 08.00 – 08.05 Introduction DFC James Burke
• 08.00 – 09.00  - Digital Strategy (20 minutes), Social Media (20 minutes), Websites & eCommerce (20 minutes)
• 09.00 – 09.20 Guest talk from Steve Cardwell, advertising and social media expert
• 09.30 – 09.40 Q&A and close

Who Should Attend

This event is targeted at food producers, foodservice operators and food retailers wishing to learn new skills about digital media

To Book, please click on this link