AI Literacy & Prompting for Business - 12th October

• Date: Monday 12th October
• Time: 9:30am- 12:30pm 
• Venue: Online
• Cost: €10

About the trainer:

The course will be delivered by Optimum

Testimonials:

Excellent, brilliant information on current trends, I would rate the programme very highly and very effective - previous attendee

Excellent, highly interactive and effective interaction was encouraged which was great - previous attendee

Course overview

This practical half-day workshop introduces participants to the fundamentals of Artificial Intelligence (AI) and how it can be applied effectively in the workplace. Designed for SMEs and business professionals, the session explores what AI is, where it can add value, and how to use prompting techniques to generate high-quality outputs. Participants will gain hands-on experience with leading AI tools and leave with practical ideas to improve productivity, streamline everyday tasks, and work more efficiently.

Course content

By the end of this workshop, participants will be able to:

• Develop a practical understanding of AI, including generative AI, and its role in today's business environment.
• Recognise the differences between AI and automation and identify opportunities to use both effectively.
• Explore popular AI tools, including ChatGPT, Google Gemini, Microsoft Copilot, and image-generation platforms, and understand where they add value.
• Learn the principles of effective prompting to produce more accurate, relevant, and useful AI outputs.
• Apply prompt engineering techniques to common business tasks such as writing emails, creating marketing content, summarising information, generating ideas, and planning projects.
• Identify repetitive or time-consuming activities that can be supported by AI to improve productivity.
• Understand the ethical, security, and data privacy considerations when using AI in the workplace.