Note:
Thursday 28th January 2026
Category:
Business Training
This practical workshop introduces small business owners to ChatGPT and demonstrates how AI can
help save time, improve productivity and support everyday business and marketing activities.
Participants will learn effective prompting, content creation, research and planning, alongside
responsible AI use.
ChatGPT for Business
- Date: Thursday 28th of January
- Time: 10.00am to 1.00pm
- Venue: Online
- Cost: €10
Course Content:
- Understanding ChatGPT and practical applications for SMEs
- Navigating ChatGPT and its key features
- Writing effective prompts to achieve better results
- Customising ChatGPT for your business, customers and tone of voice
- Using ChatGPT for business research, brainstorming and planning
- Creating social media, email marketing and website content
- Developing customer personas and content marketing plans
- Analysing information and identifying business insights
- EU AI Act: Accuracy, privacy, AI limitations and human oversight
- Practical exercises for everyday business task
Learning Outcomes:
Participants will develop confidence using ChatGPT, write stronger prompts and identify practical ways
to improve productivity and marketing.
Prerequisite:
Participants should have access to a laptop/pc for the course and have access to their Canva.com
account via their browser.
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