Instagram for Business (mixed level) - 30th September

• Date: Wednesday 30th  September
• Time: 9:30am- 12:30pm 
• Venue: Online
• Cost: €10

About the trainer:

he course will be delivered by the Felicity McCarthy from Spark Digital on behalf of LEO South Dublin

Testimonials:

'Really engaging content and very helpful showing the steps as you went along' - Kieran

'Engaging, enthusiastic and helpful Trainer. Speed of delivery was spot on' - Dearbhla

Objectives

This course is delivered live online via Zoom. The course provides all attendees with a clear view of how to use Instagram to successfully
market their business.

Attendees will be of mixed ability, so we will focus efforts on ensuring that all attendees get key understanding of the best
practices of promoting their businesses on Instagram, while also referencing more sophisticated approaches and considerations when using Instagram for your business.

• Instagram essentials – stories, reels, carousels, grid etc
• Publishing good content on Instagram – do’s & don’ts
• Live demonstration of creating an Instagram Reel
• Tools to improve your presence on Instagram
• Best practices to grow your following
• Planning your Instagram publishing
• Influencer marketing
• Advertising concepts on Instagram – boosting posts

Takeaways:

Attendees will have a clearer understanding of how to use a range of features within Instagram, in order to have confidence and
competence with usage of a variety of tools to help make the most of the Instagram platform. Participants will understand the value of
planning IG content, and how this can help them be more efficient over time.

Course requirements:

All attendees are encouraged toparticipate in discussions during the online training session.
Every attendee must have an Instagram Profile for their business and be actively posting imagery, video and stories at least, before
beginning this course.

Attendees should access the training via a laptop device for optimal online training experience.