The Local Enterprise Office, in partnership with Google Digital Garage, launch a series of 5 webinars to support local businesses

V3 LEO Google Group C Assets_General

To help support the ongoing reopening of the economy and the reopening of local business the Local Enterprise Office has established a training partnership with the Google Digital Garage to present 5 webinars to help local business.



V3 LEO Google Group C Assets_Module 1

Digital Marketing Strategy 

Wednesday 16th June - 11am to 12pm

In this webinar you’ll get an introduction to digital marketing, the main digital marketing channels, and how to use them to build a digital marketing strategy. You’ll learn the fundamentals of how to develop, implement and track a digital marketing strategy.

V3 LEO Google Group C Assets_Module 2

Get Your Business Visible Online - Wednesday 23 June - 11am to 12pm

A presence on Google Search and Maps can help customers find you more easily. Ensure you’re being as helpful as you can by providing customers with accurate, updated information about your business on Google Search and Google Maps. Join us online to learn about search and how to create a Business Profile on Google Search and Maps.

V4 LEO Google Group C Assets_Module 3

Get Started with SEO (Search Engine Optimisation) - Wednesday 30th June - 11am to 12pm

With this webinar, you will gain a better understanding of how search engines work and what Search Engine Optimisation (SEO) is. We’ll also take you through the pillars of SEO and share tips on how you can improve your rankings on popular search engines to attract the right visitors to your website.

V4 LEO Google Group C Assets_Module 4

Make Your Website Work For You - Wednesday 7th July - 11am to 12pm

Learn how to create a search-friendly website that is intuitive, drives user action, and supports your business goals. Whether you’re launching a new website or sprucing up an old one, this webinar can help you by diving into the key characteristics and strategies that make a website great.

V4 LEO Google Group C Assets_Module 5

Get Started with Google Analytics - Wednesday 14th July - 11am to 12pm

Analytics can help you better understand your customers and support your digital marketing strategy. Learn about the value of insight-based marketing and discover how interpreting data in the right way can help your business grow. This course will help you to apply data-driven thinking to your business. Explore the questions your customer data can help you answer, discover tools and reports to access these insights, and learn how to set up Google Analytics.