Grow your business and improve your productivity with Google AI Tools

• Date: Wednesday 5th March
• Time: 10am - 1pm
• Cost: Free
• Venue: Online 

"AI-Powered Business Growth: Productivity & Marketing Strategies"

Local Enterprise Office South Dublin are delighted to collaborate with Google Ireland to present two highly engaging workshops: 'Boosting Your Productivity with AI' and 'Creating a Successful Digital Marketing Strategy with AI Support.' These sessions will be led by Google trainer Kirstie Kavanagh and hosted by Felicity McCarthy of Spark Digital.

In this session you will learn:

• How is AI changing the marketing landscape and what are the opportunities for marketers
• AI-powered marketing tools you can try
• Supercharging your digital marketing strategy

'Good to know' for both training sessions:

• This session is run using YouTube and is 60 minutes long.
• The course assumes no prior knowledge or experience so there is no pre-reading necessary.
• There will be the opportunity to ask questions during the session.

Event programme

10:00 – 10:10   Introduction and welcome

10:10 – 11:10    Boost your productivity

11:10 – 11:20    Break 10 minutes

11:20 – 12:20    Marketing strategy and AI

12:20 – 12:40    LEO Information on Digital for Business and Grow Digital   

12:40 – 12:50    Q & A and Close

Boost your productivity with AI

This course introduces learners to cutting-edge AI tools that are already available from Google and others, to show some of the smartest ways digital-age workers, and small businesses can use them to save time at work and on tasks. In this session you will learn:

• A brief overview of artificial intelligence (AI)
• AI-powered tools for productivity
• A recipe for creating effective prompts

Marketing strategy and AI

• How can you supercharge your digital marketing strategy with the help of AI in 2024? In today's evolving digital landscape, AI is changing the way consumers access and interact with digital tools, from providing increasingly personalised user experiences to the integration of new technology in our everyday apps.
• In this one hour short course, developed by marketing experts at Google, you'll explore the impact of AI on digital marketing and how to leverage its potential to reach and engage with customers in new ways. We'll delve into the cutting-edge tools from Google and others, and provide you with actionable insights to implement in your marketing strategy, with the help of AI.

Felicity McCarthy from Spark Digital

Kirstie Kavanagh Google trainer

Sam Marchetti from ConsortiaCo