Food Starter Programme (6LEO19) May 2024

Venue:
Online via zoom
 
Date:
07/05/2024
 
Note:
Tuesday 7th May; Tuesday 14th May; Tuesday 21st May; Tuesday 28th May 2024
 
Time:
9.30am -1.00pm
 
Category:
Business Training
 

Food starter programme aimed at early stage Food Start up Businesses covering all the necessary steps to starting your own Food Business

€50
Booked Out
 
 

The Food Starter Programme

The Food Starter programme is an online 4 x 1/2-day programme designed to help those with a food idea, or those at a very early stage of starting up a food business. Typically, within the first 24 months.

It will cover everything from an overview of the Irish food sector to the specifics of starting a food production business.

It is a prerequisite for anyone undertaking the Food Academy Programme.  We would also recommend starting out that you complete a Start your Own Business Programme with your Local Enterprise Office.

Food Starter Content

  • Successful small business stories, videos and case studies
  • Outline of business feasibility study
  • Consumer and market research
  • Market trends and drivers, consumer and trade customer profiles
  • Primary market research
  • Measuring market gaps
  • The importance of food safety and legislation
  • Packaging
  • Considerations for developing your product for launch
  • Selecting the right channel/route to market
  • Costings and managing finance
  • State agency supports and sources of funds
  • Meeting the store manager/chef
  • Distribution and logistics
  • Identifying your unique selling points
  • Understanding branding
  • Brand and packaging review exercise
  • Communicating your brand – Marketing and PR
  • Supplier development programmes

VIDEO:   https://youtu.be/9Ar_C0DQafk