Category:
Business Training
This course will provide attendees with clarity about how Google Adwords works and how to maximise the opportunity and get the best value for your money spent.
This event is no longer available
Google Adwords 7th August - Online Training
Course length: 3hr virtual classroom session
Date: 7th August
Time: 10am - 1pm
Cost: €10
Course Outline:
The aim of the morning is to enable attendees to improve their visibility and rankings on Google.
Course content will cover areas such as:
- Google AdWords and how it works
- Setting up your AdWords account
- Keyword targeting options
- How to research and create Paid Search and Display marketing campaigns
- How to write great advertising copy and implement all of the ad extension features
- How to link your Google Ads and Google Analytics account
- What is Google Shopping, and how can you use it to drive more online sales
- Google AdWords account best practices, processes, tips and shortcuts
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