The Real Business of Being a Woman in Business - 11th March
- Date: Wednesday 11th March
- Time: 9:30am- 1pm
- Venue: The Priory Market, Unit 26, Tallaght Enterprise Centre, Main Road, Dublin 24, D24YYK4
- Cost: €10
There is no one way to be successful in business. And it’s time we stopped pretending there was.
This International Women’s Day, Local Enterprise Office South Dublin, in collaboration with Partas and Network Dublin, invite you to a powerful in-person event featuring four women at completely different stages of business:
- One just starting out
- One growing and hiring
- One turning over millions
- One who’s happy making a steady wage on her own terms
No highlight reels. No “overnight success” stories. Just real women telling the truth about what it actually takes.
This panel is about:
- Seeing yourself in someone else’s story
- Understanding what’s possible at your stage
- Leaving with clarity, confidence and a roadmap that fits you
If you’ve ever wondered “Am I doing this right?” This event is for you.
Host: Carol O' Kelly
Carol O’Kelly is a leading expert in personal branding, communications, and positioning strategy for C‑Suite leaders, executives, and business owners. As the CEO and founder of Redstorm Communications since 2003, she has worked with major organisations including EY, KPMG, IBM, A&L Goodbody, Mercer, and the Executive Institute, maintaining long-term relationships built on trust and impact. Carol specialises in empowering high-achieving female leaders and entrepreneurs to build confident, authentic personal brands.
An internationally recognised keynote speaker, Carol has delivered talks across the US, UK, Ireland, Dubai, Singapore, and Hong Kong on topics such as Executive Presence, LinkedIn strategy, storytelling, Women in STEM, and diversity and inclusion. Alongside major conference stages, she also leads internal training, workshops, and masterclasses for corporate teams. Currently, she runs sold-out virtual “Lunch and Learn” sessions designed to motivate and energise professionals.
Speaker: Sarah Naylor
Sarah Naylor is an award‑winning social entrepreneur and founder of Beauty Business in a Box® and the Sarah Naylor Academy, organisations dedicated to empowering marginalised women and girls through accredited beauty training, business mentoring, and social enterprise development. With nearly 20 years of experience at the intersection of beauty, business, and community impact, she has created programmes that build confidence, financial independence, and long‑term opportunity.
A member of the Social Entrepreneurs Ireland Impact Programme, Sarah is nationally recognised for designing scalable, impact‑driven models that address inequality through practical education and entrepreneurship. Her work brings together vocational training, enterprise systems, and partnerships across government, community groups, and enterprise bodies to support sustainable self‑employment pathways. She also hosts Ladies Who Launch on Dublin City FM, showcasing female founders and changemakers across Ireland.
Speaker: Amy Keatinge
Amy Keatinge is a community-driven enterprise professional whose interest in business began at an early age. At just 15, she started her own business and went on to represent Ireland internationally, marking the beginning of a long-standing involvement in enterprise and leadership. She later studied at TU Dublin, where she was elected President of the Students’ Union, representing students at a national level and building a strong foundation in advocacy, governance, and engagement. Following this, Amy spent several years working as a Youth Enterprise Officer, supporting and encouraging young people to explore entrepreneurship and develop their ideas.
Amy went on to join Partas, where she built her career as an Enterprise and Projects Manager, working closely with startups, community groups, and local businesses across Tallaght. Most recently, she has played a central role in the development of Priory Market, overseeing its marketing from launch to present day. Through event programming, promotions, and creative campaigns, Amy continues to help shape Priory Market as a welcoming space for the community to come together, support local food artisans, and enjoy a vibrant cultural and social hub.
Panelist: Aanchal
Aanchal is the founder of Delhi2Dublin, a Dublin street food brand inspired by her passion for homemade Indian cuisine. After moving from India to Ireland in 2018 for her Master’s studies, she spent years researching Ireland’s food market. In 2021, she launched Delhi2Dublin from a small gazebo at Temple Bar Market and steadily expanded to multiple markets and major festivals. Her journey was featured on RTÉ’s How to Be Good With Money. Delhi2Dublin later secured a permanent home at The Priory Market, marking a key milestone. Aanchal represents a new wave of women-led, community-focused food entrepreneurs, known for her strategic mindset, cultural storytelling, and commitment to building a sustainable, scalable business.
Panelist: Krystyna Wittbrodt
Krystyna Wittbrodt is the founder of K Factory, an award‑winning Dublin business specialising in sustainable, high‑quality branded apparel. With over 15 years’ experience in garment printing and embroidery, she launched K Factory in 2021 and has since grown it into a leading provider of uniforms, promotional merchandise and contract branding for organisations nationwide.
Panelist: Feebee Foran
Feebee Foran is the owner of Forager, a multi‑award winning 100% natural skincare brand that harnesses the medicinal properties of wild Irish weeds. A herbalist and nature educator, Feebee is passionate about sharing her knowledge of Irish plants, both scientific and folkloric to help people to heal, feel and connect with nature and their environments.
Panelist: Lucy Madden
Lucy Madden is the founder of The Beauty Empire, a leading nail brand spanning professional products, accredited education and consumer kits. Starting in the industry at 14 after struggling in school, she was determined to prove nails could be a real career. She opened her salon and academy two years ago, launched into the UK market, exhibits internationally, and sponsors industry awards.