Free Library Talks - Market Research Skills

Venue:
Central Library, Business Information Centre, ILAC Centre
 
Date:
05/10/2017
 
Note:
Thu 5th October 2017
 
Time:
18:30 - 20:00
 
Category:
Seminar
 

Identifying your target market by doing SMART market research

This event is no longer available
 

Market Research Skills – What You Need To Do To Be Successful

Identifying your target market by doing SMART market research 

Speaker: Michael Keogh will help you take your idea and explore the impact it will have on the market.

 He will help you take your idea and explore the impact it will have on the market. He is an expert in Social Media and Digital Marketing, particularly in the use of Social Media as a promotional, research and marketing platform. His background includes a diverse range of industries from light engineering and fast moving consumer goods to sports leisure and IT. This experience combined with qualifications in both Marketing and Digital Marketing allow him to have a broad and insightful view of all areas of market research and the processes involved in order to understand your customers better. Michael also has a keen interest in social psychology and human behaviour, which adds further depth to his delivery and presentations.