Food Starter - July 2024

Food Starter Programme Logo

This ‘Food Starter Programme’ is a short programme . It will cover everything from an overview of the Irish food sector to the specifics of starting a food production business.

The objective is to provide the participants with a base knowledge of what is involved in setting up a food business. The content is designed to provide you with information which will allow you to avoid the pit falls normally associated with this journey. (The programme content assumes you have the required business knowledge to run your enterprise e.g. you must already understand the basics of setting up a business, tax compliance rules, creating a business plan etc.)

While certain aspects of the programme are relevant to those setting up cafes/restaurants, the core programme content is designed for those producing food to be sold through third parties i.e. food producers.

For those considering applying for the Food Academy Programme in the future, this programme will provide an excellent opportunity to boost your chances of securing a place.

The next programme will be run by LEO Dublin City on 15th July, 22nd July, 29th July & 6th August 

(Please note this programme is for Dublin based participants only. If you are outside the Dublin area - Please check your Local Enterprise Office's website for details of their next Food Starter programme for your location). 

Note: Must participate 15th July, 22nd July, 29th July & 6th August.


Sessions Content

Sessions One and Two

The first two half-days will focus on providing participants with an overview of the dynamics of the food sector in Ireland and getting objectives for your project clear in your mind. The content will include:

  • Feedback on your product idea from the workshop facilitator
  • Understanding how to conduct research for your food business and how to complete a food business feasibility study
  • Interpreting Irish food market trends and drivers
  • Food safety overview
  • Selecting the right channel to market for your product

Sessions Three and Four

These half-day workshops will focus on the more practical aspects of setting up a food business. The content will include:

  • Costing and managing finance
  • State agency supports and funding
  • Distribution and logistics
  • Identifying a unique positioning for the product
  • Understanding branding and communicating the key brand messages
  • Supports available for your food journey and where to next

The programme is run over four half-days. Participants must attend all sessions. 


Workshop Timing


15th July, 22nd July, 29th July & 6th August 




The Trainers

This programme is run by James Burke & Associates who have a wealth of industry experience in both the retail and food service sectors.