April 2026 Networking Event
featuring talk
The Business of Social Media: LinkedIn, TikTok & Instagram Strategies for Growth
Talk followed by Member Displays & Presentations and Networking
followed by Networking
Time and Date: Wednesday 15th April 2026 18.00-20.30 (registration from 17.45)
Venue: Radisson Blu Royal, Golden Ln, Dublin 8, D08 VRR7
Most business owners are now using social media in some way to build their profiles and/or grow their businesses and this month's speakers will share insights into what you need to do to make it work for you in 2026.
LinkedIn in 2026: Are You Visible Where Decisions Are Made?
Speaker: Elaine Walsh-McGrath, Executive Positioning Strategist
Many business owners are already doing the hard part — showing up, networking, and building relationships. But when someone goes to check them out online, their LinkedIn profile doesn’t always support the impression they’ve just made.
At this event, Elaine Walsh-McGrath, Executive Positioning Strategist, will talk about how to ensure your LinkedIn presence reflects the level you’re operating at — so conversations don’t stall after your meetings.
With 25+ years’ experience in media strategy across brands including L’Oréal, Colgate, Volkswagen, and Ryanair, Elaine now works with senior leaders and business owners to close the gap between their expertise and how they’re seen.
She’ll share practical ways to strengthen your profile and content so that when opportunities arise, you’re positioned to be chosen.
From Content to Community: How Businesses Grow on TikTok & Instagram
Gabriela de Paula, Managing Director, Canopy Creative
This session will focus on how businesses can use content strategically to build visibility and, more importantly, a genuine community around their brand. I’ll cover how TikTok and Instagram work today, how to choose the right content themes and formats, and how to create a simple, repeatable workflow for producing content consistently. The session will be practical, with examples and frameworks that businesses can apply straight away, including insights from working with hospitality businesses and other service-led brands.
The talks will be followed by networking over wine/soft drinks. Please book your place at this talk through this link.
Speaker Profiles:
Elaine Walsh-McGrath, Executive Positioning Strategist
Elaine Walsh-McGrath is an Executive Positioning Strategist who works with CEOs, MDs, NEDs, and senior consultants whose expertise has outgrown how they’re currently seen.
After 25+ years in media strategy with brands including L’Oréal, Colgate, Volkswagen, and Ryanair, she now advises leaders who are ready to step into their next level — but aren’t yet recognised for it.
Elaine helps her clients close the gap between the authority they’ve built and how they’re perceived, so when opportunities arise, their name comes up for the right reasons.
Her work focuses on strategic clarity, high-impact communication, and ensuring their visibility reflects where they are now — not where they used to be.
Gabriela de Paula, Managing Director, Canopy Creative
Gabriela de Paula is the Managing Director of Canopy Creative, a Dublin-based creative agency specialising in social media strategy, content creation, and sustainability-led communications. She works with purpose-driven businesses, including clients in the hospitality sector, helping them communicate their brand story clearly, build strong online communities, and grow through social-first content. Gabriela also serves as Social Media Officer for Network Ireland Dublin, where she focuses on creating initiatives that add real value for members through social media.
