Overview

This Beginner/Intermediate course teaches participants how to find their newsworthy angle, pitch journalists with confidence, create buzz on social media, and use low-cost PR strategies to reach more customers.

Perfect for anyone who wants to raise their profile, attract press, and build brand credibility even with zero PR experience. 

Participants will be able to:

• Identify their unique PR hook and what makes their business newsworthy
• Understand the essentials of modern PR (what matters, what doesn’t)
• Pitch journalists, podcasters, and creators using a simple, effective structure
• Know when and how to use press releases
• Build a personalised outreach list of relevant media contacts
• Use creative, zero-budget PR tactics like collabs, events and micro-influencers

Please Note: Zoom link will be sent to participants the day before.

Please Note: €20 Administration Fee is Non Refundable

Booking terms & conditions.